Ron Zimmerman

ZimFilm offers the new Sony Super-35mm, PL-mount camera, the PMW-F3. The new F3 camcorder is designed for a range of digital production situations where the large frame sensor gives filmmakers greater flexibility—from commercials to documentaries, from television to feature film production, from capturing educational, event, corporate and government content to creating dynamic web content.

Side-by-side tests against its two competitors, the Red One and the Arri Alexa, show that the F3 has both technical and workflow advantages. It’s lighter, more light-sensitive, and faster to work with, and has almost indistinguishable real-world sharpness and exposure latitude. Because its advantages allow producers to accomplish more work each day at a lower cost, it’s a no-brainer to use our F3 rather than its more complex, bulkier, and technically twitchier counterparts.

Fast, smooth, gorgeous and inexpensive. What else could you want out of your digital workflow?

Bringing your next project to life starts with ZimFilm’s new Sony F3.